Our focus and speciality is Personalised Database-Driven Direct Response Marketing and the supply of data (prospect lists) and data services.
By that we mean communicating with targeted lists (databases) of customers or prospects in ways that produce measurable responses so we can measure effectiveness and ROI.
Personalisation is the other critical element we value and promote. Targeted, personalised communications achieve a much higher level of response, particularly when the offer they deliver is relevant to the recipient. We regard relevancy as THE most important element of personalisation.
Marketing requirements vary from client to client and project to project, so we operate a "virtual agency" model using our network of trusted professional business associates and contractors. We pick and choose the best team for each assignment with the objective of creating and implementing the ideal marketing solution for your requirements.