Susan Bell Research

We are a Sydney-based boutique market and social research agency.

We are researchers who think beyond research. Our aim is to design our research for insight because the most important stage in any research project is tailored research design.

MAKING SENSE

We make sense out of complex and complicated problems, so our clients can see clearly what to do

next.

 We test all types of communications material to make sure they make sense.

 We use quantitative and qualitative research to help clients make sense out of the diverse

views of varying stakeholder groups.

WORK WITH THE SENSES

We understand sensory marketing.

 Our sensory qualitative research reveals the 'must haves' for product development.

 We have developed a unique form of semiotics and sensory-based packaging research.

UNDERSTANDING SENSIBILITIES

Much of our work involves revealing consumers emotions, which we do with acute perception and

sensitivity.

 Our 'high touch' social research is ideal for government and not-for-profits, and for sensitive

and difficult topics.

 We promote and assist with financial literacy research because it is a cause close to our

heart.

WE BELIEVE IN

 The beauty and flexibility of research design

 The power of story-telling.

 Collaboration, engagement and consultation.

 Staying up-to-date in linguistics, psychology, semiotics and sociology.

CAPABILITIES

 Quantitative research, online, telephone and face to face

 Qualitative research, face-to-face focus groups and depth interviews

 Online and bulletin board groups

 Digital ethnography

 Semiotics and discourse analysis

 Training.

We are ISO20252 accredited.

Find us on facebook:
http://www.facebook.com/SusanBellResearch

Specialties : 

Status: 

Operating

Industries: 

Employee Count Range: 

2-10

Company type: 

Privately Held

Founded year: 

1994

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