About India Circus ( A Godrej Venture )
India Circus Retail Pvt. Ltd. offers contemporary-chic, sophisticated, and affordable style for various areas of your life, from home decor to personal accessories. With an All-Indian palette, we draw our inspiration from both Mughal Royalty as well as road-side chai. We offer a diverse and distinct array of moods and tones, which we feel represents India.
India Circus seeks to curate the essence of life in India, and transcribe this loud and colorful experience into contemporary and sophisticated style. From luminescent lamps to totes a la mode, we have a lot to offer for various corners of your life!
The vibrancy of the colors combined with the nuanced heritage of the designs makes each piece created at India Circus exceptional. All of our creations offer sophistication with a dash of 'Indian-ness,' without draining your wallets.
Godrej, established in 1897, is one of India’s most trusted brands. With revenues of $4.1 billion, Godrej enjoys the patronage of over 1.1 billion users globally, with a portfolio ranging from lifestyle products and services to India’s space mission.
The Godrej group’s design thinking has been at the core of all innovation from users perspectives. Godrej has a set of 6 purpose pillars that help collaborative growth in specific directions – Lifestyle, Well-being, Connectivity, Productivity, Energy and Security. Over the coming years, Godrej will continue to expand its portfolio around each of these purpose pillars.
Godrej Invests in India Circus
As part of the lifestyle pillar, In January, Godrej acquired a 51 percent stake in India Circus. With this acquisition, Godrej aims to strengthen the position of India Circus as a lifestyle brand that offers home décor, utilities, personal accessories and fashion products.
Collaborating with India Circus is a strategic step towards complimenting and strengthening the lifestyle brands of Godrej.